Liberation from Material Bondage

The living beings who take birth and then again accept death are bound by the laws of material nature. But the so-called appearance and disappearance of the Lord are not actions of material nature, but are demonstrations of the internal potency of the Lord. They are described by the great sages for the purpose of self-realization

It is stated in the Bhagavad-gita by the Lord that His so-called birth in the material world and His activities are all
transcendental. And simply by meditation on such activities one can attain realization of Brahman and thus become liberated from material bondage. - SB 1.3.35